Choosing the right real estate agent to sell your home is one of the most important decisions you’ll make as a homeowner. It can truly mean the difference between a detrimental listing or a successful closing. As your agent, I will always keep your needs and priorities placed first and foremost. I am dedicated to providing my clients with the highest level of service and continuously raising industry standards through education, professionalism, confidentiality, skillful negotiation and relentless client advocacy.
The complimentary consultation is the first step in getting your home sold. This meeting will allow me to truly get to know your home and understand your goals as we navigate through the real estate process. I will utilize this opportunity to advise you on the current market conditions, devise a strategy that will best fit your lifestyle, discuss concerns and answer any questions you may have.
The most important factor to consider when selling your home is pricing. Statistically when a home is priced at a fair market value, it attracts the largest number of potential buyers within the first few weeks. This is advantageous for sellers as it drives interest and opens the door for multiple competitive offers, allowing you to sell your home quickly for the highest amount possible.
An overpriced home will adversely attract fewer buyers. Reduced buyer activity results in fewer showings, lower offers and a lengthy time on the market. Once a house is on the market longer than its comparables it raises buyers' concerns leaving consumers disinterested.
Every home is unique in its own way therefore, several factors must be considered in determining price. Using standard appraisal methods, valuation is determined by:
A calculated strategy combined with an in-depth knowledge of the market ensures I will price your home accurately and achieve your desired result.
First impressions are everything. Research shows that buyers will pay a significantly higher amount for a property that is clean, well maintained, and turnkey. Staged homes spend about half the time on the market compared to non-staged homes as buyers can truly envision themselves in the space. Here are some things to consider when preparing to list your home:
In order to minimize time on the market, while maximizing return on investment, each property requires a tailored approach when it comes to marketing. Combining innovative methods with cutting-edge technology, Sonya’s zealous strategies assure your property will gain the utmost exposure.
Sonya’s extensive background includes a variety of businesses including marketing, sales, insurance and construction. She prides herself on attention to detail and providing her clients the highest level of customer service.